{"id":4602,"date":"2020-11-04T17:35:02","date_gmt":"2020-11-04T17:35:02","guid":{"rendered":"https:\/\/jlvcolombia.com\/e-commerce-la-experiencia-del-usuario\/"},"modified":"2020-11-04T17:35:02","modified_gmt":"2020-11-04T17:35:02","slug":"e-commerce-la-experiencia-del-usuario","status":"publish","type":"post","link":"https:\/\/jlvmarketing.com\/en\/e-commerce-la-experiencia-del-usuario\/","title":{"rendered":"E-Commerce y la experiencia del usuario"},"content":{"rendered":"<p>\u00bfHas o\u00eddo sobre el <strong>E-Commerce<\/strong>? En <a href=\"https:\/\/jlvbusiness.com\/co\/\" target=\"_blank\" rel=\"noopener\">JLV Enterprises<\/a> te explicamos de qu\u00e9 se trata.<\/p>\n<h3>\u00bfQu\u00e9 es y en qu\u00e9 consiste?<\/h3>\n<p>El t\u00e9rmino de <strong>E-Commerce<\/strong>, traducido del ingl\u00e9s, se refiere al comercio electr\u00f3nico, el cual puede ser definido como \u201cla actividad que permite el comercio de productos a trav\u00e9s de un <a href=\"https:\/\/jlvbusiness.com\/co\/la-digitalizacion-negocio\/\" target=\"_blank\" rel=\"noopener\">sitio web<\/a>\u201d, seg\u00fan Edgar Higuerey, Consultor de Marketing de Contenidos.<\/p>\n<h3>\u00bfTodos los negocios aplican para un E-Commerce?<\/h3>\n<p>No todos los negocios aplican para un<strong> E-Commerce<\/strong>, debido a que para trasladar tu tienda f\u00edsica al mundo online es indispensable que tu empresa no ofrezca un servicio, sino un tipo de producto que se pueda vender y distribuir.<\/p>\n<h3>La experiencia del cliente<\/h3>\n<p>Por su parte, Carolina Quintero, Ejecutiva de Cuenta en <a href=\"https:\/\/jlvbusiness.com\/co\/\" target=\"_blank\" rel=\"noopener\">JLV Enterprises<\/a>, explic\u00f3 que durante el proceso de <a href=\"https:\/\/jlvbusiness.com\/co\/habitos-online-los-consumidores-post-covid-19\/\">compra online<\/a> los clientes \u201cse han informado lo suficiente como para tener un amplio margen de referencias en cuanto al precio, calidad y servicio de la marca\u201d.<\/p>\n<p>En ese sentido, Quintero detall\u00f3 que, adem\u00e1s de adquirir un producto, lo que el cliente tambi\u00e9n busca a trav\u00e9s de las plataformas <strong>E-Commerce<\/strong> es una experiencia de <a href=\"https:\/\/jlvbusiness.com\/co\/habitos-online-los-consumidores-post-covid-19\/\">compra<\/a>, la cual va \u201cdesde el momento en el que ingresa a la plataforma, la navega y compra el producto, hasta la evaluaci\u00f3n de su calidad\u201d.<\/p>\n<h3>La importancia de implementarlo en un negocio<\/h3>\n<p>Quintero resalt\u00f3 que utilizar la plataforma <strong>E-Commerce<\/strong> se hace fundamental en la actualidad, debido a que \u201cuna compra ya no es un proceso que termina con la venta del producto y la recomendaci\u00f3n del voz a voz a nivel local, sino que se transdimensiona para adaptarse al mercado global\u201d.<\/p>\n<p>Estas plataformas \u201cson una herramienta que se puede aprovechar al m\u00e1ximo\u201d y ofrecen una \u201cgran oportunidad\u201d para las marcas que buscan permanecer en el tiempo.<\/p>\n<p>Si necesitas asesor\u00eda para trasladar tu <a href=\"https:\/\/jlvbusiness.com\/co\/la-digitalizacion-negocio\/\" target=\"_blank\" rel=\"noopener\">negocio<\/a> al \u00e1mbito online, <a href=\"https:\/\/jlvbusiness.com\/co\/#contact_id\" target=\"_blank\" rel=\"noopener\">cont\u00e1ctanos ahora<\/a>.<\/p>\n<p>At <a href=\"https:\/\/jlvbusiness.com\/co\/\" target=\"_blank\" rel=\"noopener\">JLV Enterprises<\/a> tenemos expertos digitales que te brindar\u00e1n acompa\u00f1amiento durante este proceso para apoyarte en el \u00e9xito que quieres alcanzar.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00bfHas o\u00eddo sobre el E-Commerce? En JLV Enterprises te explicamos de qu\u00e9 se trata. \u00bfQu\u00e9 es y en qu\u00e9 consiste? El t\u00e9rmino de E-Commerce, traducido del ingl\u00e9s, se refiere al comercio electr\u00f3nico, el cual puede ser definido como \u201cla actividad que permite el comercio de productos a trav\u00e9s de un sitio web\u201d, seg\u00fan Edgar Higuerey, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[],"footnotes":""},"categories":[532,36],"tags":[],"class_list":["post-4602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce","category-trending"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>E-Commerce y la experiencia del usuario - JLV ENTERPRISES<\/title>\n<meta name=\"description\" content=\"\u00bfHas o\u00eddo sobre el E-commerce? 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