{"id":2805,"date":"2016-03-31T20:25:28","date_gmt":"2016-03-31T20:25:28","guid":{"rendered":"http:\/\/jlvbusiness.com\/?p=2805"},"modified":"2016-03-31T20:25:28","modified_gmt":"2016-03-31T20:25:28","slug":"quien-tiene-el-poder-en-las-redes-sociales","status":"publish","type":"post","link":"https:\/\/jlvmarketing.com\/en\/quien-tiene-el-poder-en-las-redes-sociales\/","title":{"rendered":"\u00bfQui\u00e9n tiene el poder en las Redes Sociales?"},"content":{"rendered":"<p>Pedro Vasquez<\/p>\n<p>@JLVEnterprises<\/p>\n<p><strong>Las Redes Sociales en las relaciones interpersonales de los j\u00f3venes.\u00a0<\/strong>Hoy, m\u00e1s que nunca, los j\u00f3venes se encuentran interconectados, son capaces de \u201chablar\u201d con m\u00e1s de cincuenta amigos al mismo tiempo y tienen a su alcance una gran cantidad de informaci\u00f3n de car\u00e1cter pol\u00edtico, social y cultural con un simple \u201cclick\u201d.<\/p>\n<p>Estas conexiones han encontrado un cauce id\u00f3neo, dentro del entorno virtual, en las denominadas redes sociales. Para estos j\u00f3venes, denominados como \u201cnativos digitales\u201d, el acceso a las nuevas tecnolog\u00edas de la informaci\u00f3n y la comunicaci\u00f3n, y todas sus infinitas posibilidades, forma parte de su vida cotidiana.<\/p>\n<p><strong>\u00bfQui\u00e9n tiene el poder?<\/strong><\/p>\n<p>Lo anterior lleva a reflexionar respecto al poder de las redes sociales, usadas especialmente por los m\u00e1s j\u00f3venes, por cuanto a trav\u00e9s de los movimientos sociales se intenta lograr cambios profundos en la pol\u00edtica, la educaci\u00f3n o la sociedad. Pero estas plataformas de comunicaci\u00f3n mediadas por computadores se han consolidado como una herramienta utilizada no solo por los ciudadanos, sino tambi\u00e9n por el poder central y los partidos pol\u00edticos tradicionales, quienes han visto las posibilidades de llevar su mensaje a una cantidad inmensa de personas a un baj\u00edsimo costo econ\u00f3mico y con grandes dividendos. Es decir, el discurso que busca legitimar una ideolog\u00eda y deslegitimar a las otras encuentra en las redes sociales un canal que ning\u00fan otro medio de comunicaci\u00f3n de masas hab\u00eda proporcionado.<\/p>\n<p>Desde esta perspectiva, es posible afirmar, por una parte, que los grupos de poder usan la tecnolog\u00eda inform\u00e1tica para preservar el poder que detentan; pero por otro lado, muchas personas piensan que Internet se ha convertido en una herramienta que desaf\u00eda el poder con el solo hecho de poder dar a conocer sus opiniones sin ning\u00fan tipo de censura. El poder, es decir, &#8216;la facultad o potencia de hacer algo&#8217;, la &#8216;facilidad, \u00a0tiempo o lugar de hacer algo&#8217; implica que alguien tiene la posibilidad de hacer cosas, pero tambi\u00e9n que los dem\u00e1s se lo permiten.<\/p>\n<p>Cuando las condiciones sociales y econ\u00f3micas hac\u00edan estallar las calles en tiempos anteriores, ahora son sustituidas por hacer estallar las redes. \u00bfQu\u00e9 suceder\u00eda en las comunidades modernas si el canal de redes sociales dejara de funcionar por solo unos d\u00edas?<\/p>\n<p>La espontaneidad del ocio puede ser muy complicada.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Pedro Vasquez @JLVEnterprises Las Redes Sociales en las relaciones interpersonales de los j\u00f3venes.\u00a0Hoy, m\u00e1s que nunca, los j\u00f3venes se encuentran interconectados, son capaces de \u201chablar\u201d con m\u00e1s de cincuenta amigos al mismo tiempo y tienen a su alcance una gran cantidad de informaci\u00f3n de car\u00e1cter pol\u00edtico, social y cultural con un simple \u201cclick\u201d. Estas conexiones [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2816,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[],"footnotes":""},"categories":[36],"tags":[50,61,46],"class_list":["post-2805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-branding","tag-marketing","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfQui\u00e9n tiene el poder en las Redes Sociales? - JLV ENTERPRISES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jlvmarketing.com\/en\/quien-tiene-el-poder-en-las-redes-sociales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQui\u00e9n tiene el poder en las Redes Sociales? - JLV ENTERPRISES\" \/>\n<meta property=\"og:description\" content=\"Pedro Vasquez @JLVEnterprises Las Redes Sociales en las relaciones interpersonales de los j\u00f3venes.\u00a0Hoy, m\u00e1s que nunca, los j\u00f3venes se encuentran interconectados, son capaces de \u201chablar\u201d con m\u00e1s de cincuenta amigos al mismo tiempo y tienen a su alcance una gran cantidad de informaci\u00f3n de car\u00e1cter pol\u00edtico, social y cultural con un simple \u201cclick\u201d. 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